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How To Share Google Ads Access With Agencies
Learn how to securely share Google Ads access with agencies, ensuring effective collaboration while maintaining account security.
Anirban Sen
Nov 3, 202511 min read


eCommerce Conversion Rate Calculator
Calculate your online store's conversion rate instantly! Enter visitors and purchases to see how your site performs and get actionable insights.
Anirban Sen
Nov 1, 20252 min read


YouTube Ads ROI Estimator
Estimate your YouTube Ads ROI with our free tool! Input ad spend, views, and conversions to see if your campaign pays off. Try it now!
Anirban Sen
Oct 31, 20252 min read


Google Ads Budget Calculator
Estimate your Google Ads budget with our free calculator! Input your ad spend and goals to get tailored insights for your campaign success.
Anirban Sen
Oct 29, 20252 min read


Integrating Custom Attribution Models with GA4: Checklist
Learn how to implement custom attribution models in GA4 to enhance conversion tracking, optimize budgets, and improve ROI across marketing channels.
Anirban Sen
Oct 28, 202512 min read


Google Ads Ad Scheduling: Step-by-Step Guide
Learn how to optimize your Google Ads with ad scheduling to boost ROI and reduce costs by targeting peak customer activity times.
Anirban Sen
Apr 30, 20256 min read


How to A/B Test Landing Pages in Google Ads
Learn how to effectively A/B test landing pages in Google Ads to enhance conversions, reduce costs, and optimize user engagement.
Anirban Sen
Apr 29, 20257 min read


Ultimate Guide to Product Feed Automation (US)
Learn how product feed automation enhances accuracy, reduces errors, and boosts ROI for Google Shopping campaigns, streamlining your advertising efforts.
Anirban Sen
Apr 28, 20257 min read


How Frequency Capping Impacts eCommerce ROI
Explore how frequency capping enhances ad performance, reduces waste, and boosts ROI for eCommerce businesses through strategic audience targeting.
Anirban Sen
Apr 26, 20256 min read


Ultimate Guide to Awareness Stage Google Ads
Learn how to create effective Google Ads campaigns for brand awareness with strategies, targeting tips, and performance tracking insights.
Anirban Sen
Apr 25, 20257 min read


Google Shopping Auction Insights Explained
Learn how to leverage Google Shopping Auction Insights to enhance ad performance, increase ROI, and stay ahead of competitors.
Anirban Sen
Apr 23, 20253 min read


Ultimate Guide To Trust Badges For eCommerce
Learn how trust badges can enhance eCommerce sales by boosting customer confidence and reducing cart abandonment during checkout.
Anirban Sen
Apr 22, 20253 min read


How to Use Device Bid Adjustments in Google Shopping
Learn how to optimize your Google Shopping campaigns with effective device bid adjustments based on performance metrics.
Anirban Sen
Apr 21, 20253 min read


How to Test Google Ads Bidding Strategies for ROI
Unlock smarter spending and better ROI by systematically testing Google Ads bidding strategies with clear goals and precise tracking.
Anirban Sen
Apr 19, 20255 min read


How Feed Update Frequency Impacts Ad Performance
Regularly updating your product feed enhances ad performance by ensuring accurate inventory and pricing, boosting trust and conversion rates.
Anirban Sen
Apr 18, 20253 min read


Affinity vs. Custom Audiences for eCommerce
Explore the differences between Affinity and Custom Audiences to optimize your eCommerce ad campaigns for better brand awareness and conversions.
Anirban Sen
Apr 16, 20255 min read


7 Mobile Landing Page Tips for Google Ads
Optimize your mobile landing pages for Google Ads with tips on design, speed, content, and consistency to boost conversions.
Anirban Sen
Apr 15, 20256 min read


7 Tips for Google Shopping Image Optimization
Learn essential tips for optimizing product images on Google Shopping to improve visibility, clicks, and sales.
Anirban Sen
Apr 14, 20257 min read


How Inaccurate Product Data Impacts Ad Performance
Inaccurate product data can significantly harm ad performance, leading to wasted budgets and lost sales opportunities. Learn how to fix it.
Anirban Sen
Apr 12, 20254 min read


How to Find Long-Tail Keywords for eCommerce Ads
Unlock the potential of long-tail keywords to enhance eCommerce ads, improve conversions, and reduce ad spend with targeted strategies.
Anirban Sen
Apr 11, 20255 min read
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